What JCPenney’s Super Bowl Tweets Might Mean for Super Bowl Advertisements by Lauren Wainwright Even as a Seattle fan, it got a little boring watching the Broncos continually hand the ball over. After feeling pretty confident the Seahawks were bringing it home, I wound up perusing through Twitter. It seemed like JCPenney was having as rough […]

Whether you’re in charge of everyone or you’re the lowest employee on the totem pole, everyone faces both skills that help them and traits that bring them down in their professional life. If you’re looking to start up your career and head into the world of entrepreneurial and financially focused business, some of those traits […]

Plain and simple, your social media strategy should resemble a gymnast. Strong, agile, balanced, able to take direction—and of course, flexible.

Calculated risks are a bold, but crucial part of growing as a person and a business. They can be scary at first, as it can be human nature to overestimate the possibility of failure, but by evaluating the risk level for each opportunity that presents itself, you are more equipped to weigh the pros and […]