MARLTON, NJ (August 26, 2016) – It’s an exciting time for Orpical Group, a full-service marketing agency that specializes in web design and development.
The NJ web design company made the Philadelphia Business Journal’s Branding Marketing and Media Services List, which features more than 1,000 of the best companies in their fields, by ranking.
“We are thrilled to have our business recognized by The Philadelphia Business Journal,” said Stefan Schulz, Orpical’s Chief Operating Officer, who was identified on the list as a top local executive. “We’ve seen significant advances in the world of web design and web development over the course of the last several years, yet we’ve continued to have the same goal in mind. We partner with primarily small to midsize business owners who are living their passion and offer them powerful tools to take back control of their online marketing.”
Schulz joined the team in 2012, bringing with him experience as a writer, designer, brand enthusiast and marketing professional.
“Today branding often starts with a logo and a website, but a great brand is a never-ending story,” Schulz said. “We’ve worked hard to develop an easy-to-understand web design process that doesn’t just come to a screeching halt after we launch our design. Websites are meant to be updated because businesses change. Our clients are confident and feel empowered that they can make these changes beyond the initial scope.”
While many of Orpical’s clients use their services for marketing and web development needs, Chief Executive Officer Edward DuCoin said the heart and soul of the company is in the long-term partnerships it forms with clients.
“A small percentage of the time, when it makes sense for all, we will get deeply involved with a client after web development is complete,” said DuCoin. “In these cases, we act similar to a venture capitalist or angel investor. We invest intellectual capital and our own money to develop brands and collateral to promote sales both internally and externally. An example of this would be Delaware Valley Home Eco Tech (DVHET), which was founded on a relationship with one of our clients, Yellowblue. We fell in love with Yellowblue’s products while redesigning their website, so we decided to create DVHET to share our passion with our local community. In doing so, we learned more about the industry than we ever could have before, helping us better serve our client from a marketing perspective.”
Future expansion of the company and its services is on the radar, as DuCoin and Schulz said they both aim to further promote their competitive advantages.
“There are a lot of great designers that can make a website look sharp,” DuCoin said. “But there are not a lot of designers that acquire a profound understanding and interest in the market that makes a website tick. Getting recognized by the Philadelphia Business Journal is really a great accomplishment for us. It marks a point in time where we have begun to define ourselves not just as great designers, but as a company that provides expansive marketing and business services.”
One of Orpical Group’s local clients was Sheets Surf & More, a sheets, linen and beach towel rental and delivery company that services visitors to the Jersey Shore.
“Working with Orpical was a great experience,” raved owner Kellie Montana. “They not only designed a great logo and a website, but their other business ideas were really helpful and I would highly recommend them for any design and business project.”
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Orpical Group is a full-service marketing agency based in New Jersey specializing in web design, branding, creative strategy, operations and sales. Since 2012, Orpical Group has helped clients realize and sustain high levels of individual and organizational performance. To learn more about Orpical Group and their web design and development services, including WordPress web design in NJ, please email firstname.lastname@example.org.
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